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Dan Wasser, Vice-President of Business Information and Analysis, Fresh Express

 
 

New Promotion Optimization Solution Powered by TR3
TR3 Extends Leadership with Improved Planning, Production and Execution of Promotions

BOSTON, MA—February 24, 2009 — TR3 Solutions, a leading provider of Retail Sales solutions to the consumer packaged goods (CPG) and retail markets, announced the release of a new Promotion Optimization module today, empowering manufacturers with the tools to streamline promotion execution. The new service represents a revolutionary advance in how manufacturers plan, manufacture, and execute promotions in today’s challenging retail environment. The solution will give manufacturers unrivaled transparency into promotion behavior leading to lower costs and higher sales.

TR3’s Promotion Optimization module is a new addition to the company’s TR3 On-Demand Solutions suite — currently in use by more than 40 leading manufacturers — that enables retail teams to dramatically improve promotions management and drive more sales. By using the existing data today, TR3 On-Demand is a one-stop solution to help manufacturers get promotions to the sales floor on time, and with the right amount of inventory.

"Manufacturers are facing significant pressure from retailers to improve the management of promotions, delivery windows are tighter, there is less space in the retail store, and promotions must succeed if retailers are going to give manufacturers future opportunities,” said Tom Rauh, President of TR3 Solutions. “Promotion Optimization is a proven solution for today’s economy to help our customers get the most ROI possible from their retail channel promotions."

About TR3
TR3 Solutions, a leading provider of Retail Sales solutions to the CPG and retail markets, helps customers get the most value out of their in-store and replenishment activities including solving Phantom Inventory. TR3 is a private company headquartered in Stoneham, Massachusetts. For more information about TR3, visit http://www.tr3solutions.com or call (781) 481-0700.

Media Contacts
Lou Hughes
Moving Minds
Phone: (386) 986-6085
Email: lou.hughes@movingmindsllc.com
Web: http://www.movingmindsllc.com

 
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