Transforming Supply Chain Into a Profit Center

TR3 Collaborates with Hershey's to Forecast the Future

New Order Forecasting Module Better Prepares Manufacturers to Meet Retailer Demand

BOSTON, MA — September 30, 2009 — TR3, the industry leader for driving Innovation, Action and Growth for Consumer Goods Manufacturers, has announced the release of their Order Forecasting module. The new module enables manufacturers to predict when retailers will order so they have the right amounts available to ship. This early warning system lowers the costs of production and avoids the extra expenses of unexpected orders. The module is part of TR3's On-Demand software being used by more than 40 leading manufacturers.

The Order Forecasting module processes all available data in TR3 developed algorithms to provide a more accurate prediction of orders than manufacturers are getting today. A clear view into the future is critical to avoid the costs of expedited raw materials, production, packaging and shipping. The TR3 module looks to improve forecasting accuracy by upwards of 50%, and provide never before seen visibility into ordering from specific retail customers.

During development TR3 worked with several customers including Hershey's, the largest producer of quality chocolate in North America. Hershey's and TR3 partnered to develop a new method of identifying future orders, something that had been difficult in the past because of the large amounts of data. "We turned to TR3 for their proven approach to first understand the complex business requirements, and then use advanced technology to deliver a solution with real, measurable business value," said Dan Davies, Supply Chain Manager at Hershey's.

The module is available today for several leading retailers in the US and International including Walmart, Sam's and Food Lion. "Order Forecasting is a strong addition to our already successful suite of solutions," said Tom Rauh, President of TR3 Solutions. "This is a perfect example of how we innovate to help our CPG customers grow their business."

Hershey (NYSE: HSY) is the largest producer of quality chocolate in North America and a global leader in chocolate and sugar confectionery. For more information please visit http://www.hersheys.com.

TR3 Solutions, a leading provider of retail sales solutions to the CPG and retail markets, helps customers get the most value out of their in-store and replenishment activities including solving phantom inventory. TR3 is a private company headquartered in Stoneham, Massachusetts. For more information about TR3, visit http://www.tr3solutions.com or call (781) 481-0700.

Lou Hughes
Moving Minds
Phone: (202) 506-0898
Email: lou.hughes@movingmindsllc.com
Web: http://www.movingmindsllc.com